• Talkin’ ’bout my generation: How to market to your client’s stage in life

    Marketing to everyone, from mid-20s, first-time homebuyers to elderly homeowners moving into retirement can be challenging because each group has varying values, needs and communication styles. Truly understanding each can make your marketing much more meaningful and effective.

    source https://www.inman.com/2019/09/20/talkin-bout-my-generation-how-to-market-to-your-clients-stage-in-life/